id=

From the Book Store

Click to see the full book store and all of the recommended books from Best Boomer Towns.

About the Author

image

Nancy Shonka Padberg

Ms. Padberg is a former Fortune 500 Times Mirror executive, Integrated Marketing Communications Vice President and MBA graduate from the Graziadio School of Business & Management at Pepperdine University. Ms. Padberg has over 17 years of publishing and marketing expertise, served on several boards, is a guest speaker, published author, former Big 12 golfer and resides in Santa Monica.

The Author's web site

Best Boomer Towns Columns

The Best Banks for Baby Boomers

Both ends of the spectrum have vastly different circumstances when it comes to income, but no matter their age, boomers have three main banking needs.

1. Customer Service
Boomers have grown up with institutions that rely on real-life, person-to-person transactions that allow them to talk through terms and conditions and have questions addressed.

2. Retirement Planning
With the average life span in the U.S. expanding each year, and so many baby boomers on the road to retirement, the need for retirement planning resources becomes more and more pressing for many banking customers.

3. Convenience
While baby boomers are seen as traditionalists when compared to Generation Y (those in their 20s and early 30s), the two generations have something in common - they both want convenience.

Source: U.S. News 

Learn more at: http://money.usnews.com/money/blogs/my-money/2014/05/22/the-best-banks-for-baby-boomers

Bookmark and Share

image

Related Columns

The Very Best Money-Saving Bargains For Boomers

Boomers Cash In as Bull Market Aids Exodus From Workforce

Cash Deals for Homes Reach Record With Boomers Retiring

The 4 Things About Retirement That Scare Us Most

Simplified Smartphones For Boomers And Seniors

How the ‘Sandwich Generation’ Can Build a Better Budget

Baby Boomers Can Turn Photo Hobby into Extra Cash with Scoopshot

Home Downsizing Has Become More Difficult, But It Still Pays

Boomers Need to Talk About Long-Term Care

What Baby Boomers’ Retirement Means For the U.S. Economy